I’m always so freakin excited about a brand new Beauty Heroes beauty discovery, but I don’t think I was ever this thrilled. Not only that the brand featured this month is one I’ve been eyeing for ages, but Beauty Heroes also did one exciting change. I’m sure you all know that each box came with one of those cute little hero masks, right? Well I absolutely love them, everything cute rocks my socks (if you ever read libra’s description then you know we love pretty and beautiful things). The Beauty Heroes founder, Jeannie Jarnot, decided it was time for a change and I highly respect and support her decision. She always strive to offer us the most sustainable boxes she can (their printed materials are on 100% recycled paper stock, the highest standard of sustainable printed-paper) and she did struggle with the sustainability of those masks. That’s the reason we will now each month get a beautiful card with an inspirational quote on one side and a photo, a #herogram of products on the other side. It’s actually called a #Herogram card. I think that’s a wonderful idea, truly!<3
The January Beauty Heroes box* features a brand called Maya Chia. The brand was founded by Susanne Norwitz who has been passionate about beauty, ritual and Mayan culture, from as early as she can remember. Her father often travelled to Guatemala and after discovering that the country’s native Chia Seed Oil was the most omega and nutritionally dense oil in nature, Susanne passions converged and Maya Chia was born. Susanne then discovered that chia seed oil had been clinically proven to increase skin hydration, improve skin barrier function and reduce transepidermal water loss. The chia seed oil used in these products is extracted with a supercritical extraction method that uses no chemicals or solvents and keeps the integrity of the oils as close to its original plant-based form. Plus the oil is sourced from sustainable cooperatives in Central and South America. Susanne also gives back to organizations that build farms and schools in Mayan communities.
The Hero of January Beauty Heroes box is The Super Couple by Maya Chia. You’ve already read a lot about the Chia Seed Oil used in this product, but what is the other ingredient that makes it the super couple? It’s the Astaxanthin from microalgae that containes over 65 times the antioxidant levels of Vitamin C. I haven’t tried the oil yet, because I’m just testing out Fern and Moss Face Serum by Earthwise Beauty, so it will have to wait for a few weeks. I have high expectations of it, since I love the sounds of it plus I also love Gaia Creams Chia & Peach Kernal Serum. My skin really agreed with the chia seed oil in that product, so I think it will be the same with this one. I’m really excited to try it out! It also contains some other wonderful ingredients, like Jasmine, Rose, Lavender, Frankincense, so I’m pretty sure it smells nice. At least it sounds like it. Oh and other ingredients like Roman and German Chamomile, and Carrot Seed Oil also deeply penetrate the skin to treat hyprepigmentation, inflammation and improve skin health and vitality. Lovely! Will update you how my skin likes it when I try and use it for a couple of weeks.
The Sidekick is the Maya Chia Limited Edition Waterless Wonderbalm. This is an all-purpose balm based on Shea Butter, Chia Seed Oil, Beeswax and some oils. It’s an exclusive-to-Beauty Heroes special edition and is lightly scented with calming and grounding Lavender, Vetiver, Patchouli, Rose Geranium, Cardamom and Roman Chamomile. Sounds really good, and has a lovely texture. I only used it a couple of times, on my cuticles and hands, and on my face as well, when I went for a hike. It wasn’t that cold or windy, but it performed very well – I didn’t get any red patches like I sometimes do. The balm is yummy and my first impression is great.
As always, you can get this box when you subscribe to Beauty Heroes. The January box is valued at almost $100 but you can get it for way, way less. If you think that you get three monthly boxes for $115, then you know it’s a great deal! Want to learn more about Beauty Heroes? Then you can check out my introduction to Beauty Heroes post. I always forget to share the Love More promotions so here it is – when you spend $125 in The Beauty Store you will receive a 2 oz LILFOX Mystic Awakening (no code needed).
Much love,
Jana xx
*sample generously provided
**this post contains affiliate links